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Saturday, November 3, 2012

25 Cream


This product is very interesting to look at. The illustrations are very eye catching and detailed. There is no real structure to what they are and what they represent but they work because its creating a very visually pleasing and engaging product. The vibrant colours compliment the illustrations and it really makes the product stand out.
My only problem with the product, and i think its a key one, is i don't actually know what the product is. It has something to do with cream and 25oz but its not obvious. I think they spent too much time on the illustrations and not enough on branding the product successfully, which is something i am really going to have to keep in mind.

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